Digital Asset Management Software Guide

Digital Asset Management

Digital asset management software is a tool that can help your marketing team manage your digital content, like photographs, social media graphics, audio files, and videos. This software is essential for keeping everything related to your brand in one place that your team can access when necessary.

Who Needs Digital Asset Management Software?

Most businesses and organizations can benefit from digital asset management software to help them build a strong brand. This is especially true for organizations that are:


•    Rapidly expanding their media libraries
•    Creating and processing a large number of digital media assets in a short time
•    Trying to re-use existing digital content
•    Using remote workers who all need access to the same digital files
•    Looking for a way to keep digital files organized for better efficiency


No matter what you need digital asset management software for, your business could benefit from having it to help your marketing department create better digital content and distribute it across multiple platforms.

What Are the Benefits of Digital Asset Management Software?

•    Easy to search
•    Cloud-based, so users can access, share, and review the digital image files no matter where they are
•    Streamlined digital content delivery and approval
•    Integrates with your favorite digital file creation and distribution platforms
•    A secure place for all your brand assets
•    Easy to keep up to date for improved brand consistency and accuracy

Marketing Delivery Can Do More for Your Brand

At Image Relay, we've created the ultimate media asset management software, which we call Marketing Delivery. Marketing Delivery goes beyond digital asset management, including powerful product information management capabilities to help you keep all of your marketing data up-to-date and in one easy-to-access place. You'll be able to work more efficiently and make sure that all of your branded materials are accurate at all times. You can even take advantage of features like the ability to curate Catalogs of updated product information that's automatically formatted for each retail partner's needs, making your life and theirs easier. Contact us today to learn more about what Marketing Delivery media asset management software can do for your business.

We're a leader in digital asset management for a reason

Browse our awards and reviews on G2 to discover what sets us apart from the competition in the field of digital asset management. 

Experience The Power of Marketing Delivery!

Marketing Delivery digital asset management software is purpose-built to streamline workflow and assure brand consistency from a secure, all-in-one platform. Explore PIM and DAM system plans or schedule a demo to see it for yourself.