Everyone knows the saying, 'don’t judge a book by its cover,' and while that’s good advice at its core, I often find myself drawn to books with eye-catching, well-designed covers. The same goes for most packaged products I encounter while shopping. Whether it’s hand soap or canned tomatoes, a beautifully crafted package often sways my decision in its favor.
➡️ Guidance on deciding the right timing for a redesign and important factors to consider
➡️ Tips on managing the redesign process, including key questions to ask, stakeholders, and orchestrating a successful packaging launch both for the digital shelf and the traditional retail shelf
➡️ Discuss the impact of packaging on consumer perceptions and share trends that are here to stay
Marketing Delivery digital asset management software is purpose-built to streamline workflow and assure brand consistency from a secure, all-in-one platform. Explore PIM and DAM system plans or schedule a demo to see it for yourself.